oru.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
How Advertisers Use Sound and Music to Communicate Ideas, Attitudes and Identities: A Multimodal Critical Discourse Approach
University of Leicester, Leicester, United Kingdom.ORCID iD: 0000-0003-1855-4258
Örebro University, School of Humanities, Education and Social Sciences.ORCID iD: 0000-0002-3295-3602
2013 (English)In: The Multimodal Analysis of Television Commercials / [ed] Pennock-Spek, B. & Del Saz Rubio, M.M., Valencia, Spain: University of Valencia Press , 2013Chapter in book (Refereed)
Place, publisher, year, edition, pages
Valencia, Spain: University of Valencia Press , 2013.
National Category
Social Sciences Media and Communications
Identifiers
URN: urn:nbn:se:oru:diva-53864ISBN: 978-8-4370-9145-7 (print)OAI: oai:DiVA.org:oru-53864DiVA, id: diva2:1054942
Available from: 2016-12-09 Created: 2016-12-09 Last updated: 2017-10-18Bibliographically approved

Open Access in DiVA

fulltext(542 kB)219 downloads
File information
File name FULLTEXT01.pdfFile size 542 kBChecksum SHA-512
d47e58d8e825b6e172f4d533e9a7eefcbadeecb945c64a39c1f9e344515fbeadff1437f49b0ebb020622e8972b0807137a48e21930efcce508fe64f997f0d14a
Type fulltextMimetype application/pdf

Other links

http://www.iulma.es/index.php/the-multimodal-analysis-of-television-commercials/

Authority records BETA

Bouvier, GwenMachin, David

Search in DiVA

By author/editor
Bouvier, GwenMachin, David
By organisation
School of Humanities, Education and Social Sciences
Social SciencesMedia and Communications

Search outside of DiVA

GoogleGoogle Scholar
Total: 219 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

isbn
urn-nbn

Altmetric score

isbn
urn-nbn
Total: 287 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf