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Explaining the Adoption of Mobile Information Services from a Cultural Perspective
Department of Computer and Information Science, Norwegian University of Science and Technology, Trondheim, Norway; School of Business Administration, Zhongnan University of Economics and Law, Wuhan, China.ORCID iD: 0000-0002-3722-6797
Department of Computer and Information Science, Norwegian University of Science and Technology, Trondheim, Norway.
2011 (English)In: Proceedings of the 2011 10th International Conference on Mobile Business, IEEE Computer Society, 2011, 243-252 p.Conference paper (Refereed)
Abstract [en]

Little research has been done to explore the adoption of mobile information services from a cultural perspective. This research is designed to study mobile information services adoption from a cultural perspective. Based on the three cultural dimensions (individualism/collectivism, uncertainty avoidance, and power distance), three research hypotheses are presented. To examine these hypotheses, an exploratory study is carried out with a mobile information service called eMSIS with both Norwegian students and Chinese students. Support was found for the three hypotheses. The findings indicate that the cultural dimensions play important roles in how mobile information services are used and adopted in two different cultural settings: the Norwegian culture and the Chinese culture. The results also highlight the relevance of the cultural dimensions (individualism/collectivism, uncertainty avoidance, and power distance) as the factors affecting the adoption of mobile information services.

Place, publisher, year, edition, pages
IEEE Computer Society, 2011. 243-252 p.
Keyword [en]
Mobile Services Adoption, Cultural Dimensions, Individualism vs. Collectivism, Uncertainty Avoidance, Power Distance
National Category
Information Systems
Research subject
Computer Science
Identifiers
URN: urn:nbn:se:oru:diva-53193DOI: 10.1109/ICMB.2011.31ScopusID: 2-s2.0-80455130975ISBN: 978-0-7695-4434-2 (print)OAI: oai:DiVA.org:oru-53193DiVA: diva2:1039432
Conference
10th International Conference on Mobile Business (ICMB 2011), Como, Italy, June 20-21, 2011
Available from: 2016-10-24 Created: 2016-10-24 Last updated: 2016-11-01Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf