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Web-TV talk and the playful performance of football expertise
Örebro University, School of Humanities, Education and Social Sciences, Örebro University, Sweden.ORCID iD: 0000-0002-1089-5819
University of Macau.
2017 (English)Conference paper (Refereed)
Abstract [en]

In this paper we examine the changing nature ofbroadcasting in relationship to Web-TV, an emerging form of web-based audio-visualformat. More specifically, we examine a Swedish football programme ‘Superlive’ which uses video clips ofhighlights from on-going UEFA Europa League-games. Drawing on a media talkapproach, we explore how the interactional work of the four participants isorganized and presented in order to construct the show as a ‘backstage activity’.We examine these features through the notion of ‘superliveness’, where a highlyspontaneous, playful and lively interactional style also includes overlappingtalk, instant topic shifts and discussion of personal topics not related to thefootball. Here the talk seems to be produced for and between the participantsrather then for an overhearing audience. However while this seems to break withthe communicative ethos of traditional broadcasting we argue that the participant’sinteractional performance orients to the audience as ‘co-present overhearers’ and ‘activeparticipants’. In summary we argue that this evidences a new andevolving sense of the communicative ethos of broadcasting which is adapted to thecommunicative affordances of the web-platform and the potential behaviour ofthe audience and to the context where media today are consumed.

Place, publisher, year, edition, pages
2017.
Keyword [en]
backstage activity, broadcast talk, communicative ethos, post-broadcasting era, sociability, television
National Category
Media and Communications
Research subject
Media and Communication Studies
Identifiers
URN: urn:nbn:se:oru:diva-58049OAI: oai:DiVA.org:oru-58049DiVA: diva2:1109423
Conference
67th International Communication Association Annual Conference (ICA), San Diego, CA, USA, May 25-29, 2017
Projects
Post-televisionens praktiker: Att förnya TV och tidningar med hjälp av webb-TV
Funder
Riksbankens Jubileumsfond, P13-1106:1
Available from: 2017-06-14 Created: 2017-06-14 Last updated: 2017-06-14Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf