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Boka nu: Hur lockas gästen att boka en övernattning via hotellets hemsida?
Örebro University, School of Hospitality, Culinary Arts & Meal Science.
Örebro University, School of Hospitality, Culinary Arts & Meal Science.
2017 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2017.
Keyword [en]
call-to-action
Keyword [sv]
webbsida, färg, hotell, psykologi, organisation, A/B-test
National Category
Social Sciences
Identifiers
URN: urn:nbn:se:oru:diva-61358OAI: oai:DiVA.org:oru-61358DiVA, id: diva2:1147850
Subject / course
Hospitality, Culinary Arts and Meal Science
Supervisors
Examiners
Available from: 2017-11-15 Created: 2017-10-09 Last updated: 2017-11-15Bibliographically approved

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fulltext(1318 kB)39 downloads
File information
File name FULLTEXT01.pdfFile size 1318 kBChecksum SHA-512
0683107e5ca08df8b8fbf05a7ec01ef6f9197243d976556a84d339c4c7949d437d9adbc5bf585a982197b89754e2139a970b3a6d890fab252c574c903d4b96aa
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf