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What service transition?: Reconceptualizing service infusion processes in product-dominant firms
Department of Marketing, CERS – Centre for Relationship Marketing and Service Management, Hanken School of Economics, Helsinki, Finland; Linköping University, Linköping, Sweden.ORCID iD: 0000-0002-4081-9737
Department of Marketing, The University of Auckland Business School, Auckland, New Zealand.
Department of Management and Engineering, Linköping University, Linköping, Sweden.
EAWAG, Switzerland, Business Innovation, Environmental Social Science Department, Swiss Federal Institute of Aquatic Science and Technology, Dübendorf, Switzerland.
2014 (English)In: Proceedings of the 2014 AMA SERVSIG International Service Research Conference, 2014Conference paper, Published paper (Refereed)
Place, publisher, year, edition, pages
2014.
National Category
Business Administration
Research subject
Business Studies
Identifiers
URN: urn:nbn:se:oru:diva-62541ISBN: 978-960-98740-9-0 (print)OAI: oai:DiVA.org:oru-62541DiVA: diva2:1156869
Conference
8th American Marketing Association ServSIG International Service Research Conference (AMA SERVSIG 2014), Thessaloniki, Greece, June 13-15, 2014
Available from: 2017-11-14 Created: 2017-11-14 Last updated: 2017-11-16Bibliographically approved

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Windahl, Charlotta

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CiteExportLink to record
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