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Investigating the Cannibalizing Effect in a Two-Market Situation Using Agent-Based Simulation
Örebro University, Örebro University School of Business. (INTERORG Marketing Research Centre)
Örebro University, School of Science and Technology. (AASS)ORCID iD: 0000-0002-1470-6288
Örebro University, Örebro University School of Business. (INTERORG Marketing Research Centre)ORCID iD: 0000-0002-6646-9798
2018 (English)Conference paper, Published paper (Refereed)
Abstract [en]

This paper explores the potential cannibalizing effects of introducing a flexible auction marketto the traditionally established market based on long-term contracts. By means of agent-based modellingand simulation based on an empirical case of a railway logistics service provider, we investigate thepotential effects of this new market on previously established customer contracts.

Place, publisher, year, edition, pages
Elsevier, 2018. Vol. 51:2, p. 115-120
Series
IFAC-PapersOnLine, ISSN 1045-0823, E-ISSN 1797-318X
Keywords [en]
Economic Systems, Agents, Market Simulation, Logistics, Industrial Networks
National Category
Business Administration
Research subject
Business Studies
Identifiers
URN: urn:nbn:se:oru:diva-65298DOI: 10.1016/j.ifacol.2018.03.020ISI: 000435693000021Scopus ID: 2-s2.0-85046659991OAI: oai:DiVA.org:oru-65298DiVA, id: diva2:1188063
Conference
9th Vienna International Conference on Mathematical Modelling (MATHMOD 2018), Vienna, Austria, February 21-23, 2018
Projects
Future Rail
Funder
Knowledge Foundation, 20140152Available from: 2018-03-06 Created: 2018-03-06 Last updated: 2018-07-24Bibliographically approved

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Shahin Moghadam, SaraKlügl, FranziskaPrenkert, Frans

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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf