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Kommunikationens roll i marknadsföringen: En undersökning om hur ett hotell kan marknadsföra tjänster och erbjudanden som är inkluderade i logipriset.
Örebro University, School of Hospitality, Culinary Arts & Meal Science.
Örebro University, School of Hospitality, Culinary Arts & Meal Science.
2018 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2018.
Keywords [sv]
Marketing, Hotel, Communication, Hospitality, Gender, Consumer Behaviour
National Category
Social Sciences
Identifiers
URN: urn:nbn:se:oru:diva-68702OAI: oai:DiVA.org:oru-68702DiVA, id: diva2:1244621
Subject / course
Hospitality, Culinary Arts and Meal Science
Supervisors
Examiners
Available from: 2019-10-01 Created: 2018-09-03 Last updated: 2019-10-01Bibliographically approved

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fulltext(1203 kB)5 downloads
File information
File name FULLTEXT01.pdfFile size 1203 kBChecksum SHA-512
a448780c123853f7d1fc2b11473d47d139c19b7585bf5ebbcd684ed4b335343fe25fa4c67b773752eb040e17c5b4258d84063ce6e2e7f4533da2017a1f4badba
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf