This particular study is part of a larger research project on ‘Discursive Representations of the Roma in European Media’. It focuses on the discursive representations of the Roma community in two influential Romanian newspapers, which are available both inprint and online. Drawing on a critical perspective, I intend to reveal the global forms of representation of this ethnic group and other social actors in two well-known daily broadsheets which are believed to be the leading newspapers on the Romanian market. The study includes the analysis of the most frequent themes in which Roma are portrayed explicitly or implicitly, along with the semantic macrostructure of the selected news reports published within a four-year period (2011-2014). Employing a variety of approaches under the repertoire of Critical Discourse Analysis (CDA), this paper illustrates how Romanian newspapers build the discourse surrounding the Roma minority, especially in the post European Union accession context. First, I argue that Romanianmedia coverage of Roma issues is influenced or tries to imitate western media, especially British and French press; the construct of reverse discourse is used to legitimize or delegitimize controversial actions in which Roma/Romanians make headlines in the international news. It is also my query that political affiliation and sympathy of the selected newspapers do not influence the talk about Roma to a large extent. Secondly, in the context of European integration, the institutionalized discourse of recognition is based on a politics of universalism, where integration equals assimilation, abandonment of cultural identities, and the realization of a homogenous society