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Mapping the Sensory Fingerprint of Swedish Beer Market through Text and Data Mining and Multivariate Strategies
Agriculture and Food, Product Design—RISE—Research Institutes of Sweden, Göteborg, Sweden.
Agriculture and Food, Product Design—RISE—Research Institutes of Sweden, Göteborg, Sweden.
Material and Exterior Design, Perception—RISE—Research Institutes of Sweden, Göteborg, Sweden.ORCID iD: 0000-0003-2606-9455
2021 (English)In: Beverages, E-ISSN 2306-5710, Vol. 7, no 4, article id 74Article in journal (Refereed) Published
Abstract [en]

The continuous increase of online data with consumers' and experts' reviews and preferences is a potential tool for sensory characterization. The present work aims to overview the Swedish beer market and understand the sensory fingerprint of Swedish beers based on text data extracted from the Swedish alcohol retail monopoly (Systembolaget) website. Different multivariate strategies such as heatmaps, correspondence analysis and hierarchical cluster analysis were used to understand the sensory space of the different beer styles. Additionally, sensory space for specific hop cultivars was also investigated. Results highlighted Gothenburg as the main producing area in Sweden. The style Indian Pale Ale (IPA) is the largest available at the retail monopoly. From a sensory perspective, commonalities and differences were found between beer types and styles. Based on the aroma description, different types of ale and lager can cluster together (such as Porter and Stout and Dark lagers). Additionally, an associative relationship between specific aromas and hop cultivars from text data information was successfully achieved.

Place, publisher, year, edition, pages
MDPI , 2021. Vol. 7, no 4, article id 74
Keywords [en]
beer, sensory science, text data, data analysis, market study
National Category
Food Science
Research subject
Culinary Arts and Meal Science
Identifiers
URN: urn:nbn:se:oru:diva-96386DOI: 10.3390/beverages7040074ISI: 000736240500001Scopus ID: 2-s2.0-85119142277OAI: oai:DiVA.org:oru-96386DiVA, id: diva2:1627213
Funder
Swedish Board of Agriculture, 2018-2132Available from: 2022-01-13 Created: 2022-01-13 Last updated: 2024-05-14Bibliographically approved

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Mihnea, Mihaela

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CiteExportLink to record
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Citation style
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  • de-DE
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