In this article, the focus is on a theoretical discussion about how to analyse masculinities and power in historical research based on imagery and visual sources from a material-discursive point of departure. The argument is that analysing photographs in sport and the material-discursive representation of men/masculinities could contribute to a broader understanding of men’s hegemony. The article adds to the field of visual literacy and connects research on visual materials, sports history and critical gender studies. The past of Swedish ice hockey constitutes the case, while the understanding of men/masculinities departs from research by Jeff Hearn, Raewyn Connell and other scholars within the critical studies on men and masculinities field. Using four specific photographs from the Swedish magazine Hockey, the analysis exemplifies how their materiality and discursivity relate to a broader cultural context of the hegemony of men and masculinities. For example, cultural dominance strategies, visual techniques that ‘activate’ a photographed (or objectified) male subject and entitlement are discussed, and how these include discursive and material meanings of masculinity, status, and domination and how such embodiments interconnect with a contextual configuration of the dominant hegemony of men.