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See the error of your ways: belligerent expertise and the curative power of 'tough love'
Örebro University, School of Humanities, Education and Social Sciences.ORCID iD: 0000-0002-1089-5819
2014 (English)In: International journal of cultural studies, ISSN 1367-8779, E-ISSN 1460-356X, Vol. 17, no 6, p. 573-589Article in journal (Refereed) Published
Abstract [en]

This article examines a particular form of popular expertise, one that uses aggressive, face-threatening confrontations as a means of achieving its goals. The specific case under scrutiny is the Swedish home renovation programme The Angry Carpenter (Sw: Arga snickaren), here considered as an instance of what has been labelled belligerent broadcasting. The analysis demonstrates that belligerent outbursts and emotional displays serve essential, but varying functions in the construction of the host's expertise. Belligerence is both a method to achieve epistemic status and for the enactment of expertise. Paradoxically, through his belligerence the host promotes a common-sense theory of good communication. A key lesson to be learned from programmes like this is the curative power of 'tough love'. When nothing else works, belligerence is justified as a method for diagnosing problems, dealing with personal difficulties and restoring healthy households.

Place, publisher, year, edition, pages
2014. Vol. 17, no 6, p. 573-589
Keywords [en]
belligerent broadcasting, lifestyle, makeover, ordinary expertise, ordinary people, popular expertise, television
National Category
Cultural Studies
Identifiers
URN: urn:nbn:se:oru:diva-38515DOI: 10.1177/1367877913519312ISI: 000342846500003Scopus ID: 2-s2.0-84907472258OAI: oai:DiVA.org:oru-38515DiVA, id: diva2:762268
Available from: 2014-11-11 Created: 2014-11-11 Last updated: 2017-12-05Bibliographically approved

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Eriksson, Göran

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