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Commentary to "From new-product development to commercialization through networks"
BI Norwegian School of Management, Oslo, Norway. (CEROC, INTERORG)ORCID iD: 0000-0002-6646-9798
2012 (English)In: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 65, no 2, p. 207-209Article in journal (Refereed) Published
Abstract [en]

This commentary essay explores some broader implications of the article by Aarikka-Stenroos and Sandberg (in this issue) concerning two issues: the principal character of innovation processes and the delineation of networks. The article provides an interesting discussion on how firms can overcome the obstacles of successful commercialization of innovations by the utilization of various types of networks involving developers, producers and users alike. This commentary recognizes two problems in this setting: An overly linear view on innovation processes and NPD, and an overly simplistic view on the delineation of networks. © 2011 Elsevier Inc..

Place, publisher, year, edition, pages
2012. Vol. 65, no 2, p. 207-209
Keywords [en]
Innovation process; Commercialization; Linear; Networks
National Category
Business Administration
Research subject
Business Studies
Identifiers
URN: urn:nbn:se:oru:diva-40892DOI: 10.1016/j.jbusres.2011.05.024ISI: 000300968000015Scopus ID: 2-s2.0-84855473400OAI: oai:DiVA.org:oru-40892DiVA, id: diva2:779101
Available from: 2015-01-12 Created: 2015-01-12 Last updated: 2017-12-05Bibliographically approved

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Prenkert, Frans

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