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Social representation of hearing aids: cross-cultural study in India, Iran, Portugal, and the United Kingdom
Department of Speech and Hearing Sciences, Lamar University, Beaumont TX, United States.
Örebro University, School of Health and Medical Sciences, Örebro University, Sweden.ORCID iD: 0000-0003-2690-6989
Department of Clinical Medicine, University of Tromsø, Tromsø, Norway.
Department of Audiology, University of Social Welfare and Rehabilitation Sciences, Tehran, Iran.
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2015 (English)In: Clinical Interventions in Aging, ISSN 1176-9092, E-ISSN 1178-1998, Vol. 10, p. 1601-1615Article in journal (Refereed) Published
Abstract [en]

Background: The current study was aimed at understanding the social representation of hearing aids in India, Iran, Portugal, and the United Kingdom. We also compared these results to explore the cross-cultural differences and similarities among these countries.

Methods: The study involved a cross-sectional design, and the data were collected from four different countries using the snowball sampling method. Data were analyzed using a content analysis to identify the most-similar categories of responses reported, a co-occurrences analysis to see which of these categories are reported commonly, and a chi-square analysis to study if there was any association between positive, neutral, and negative connotations among participants in different countries.

Results: The current study revealed four different social representations of hearing aids from India, Iran, Portugal, and the United Kingdom, and also a global index.

Conclusion: The study results provide very useful insights into how hearing aids are represented in the society. These findings may have important implications for public education and also for manufacturers from the viewpoint of designing and marketing hearing aids in different countries.

Place, publisher, year, edition, pages
Dove Medical Press , 2015. Vol. 10, p. 1601-1615
Keywords [en]
hearing aids, hearing loss, social representation, cross-culture, attitudes, perception
National Category
Geriatrics
Research subject
Geriatrics
Identifiers
URN: urn:nbn:se:oru:diva-46296DOI: 10.2147/CIA.S86108ISI: 000362302700001Scopus ID: 2-s2.0-84943595202OAI: oai:DiVA.org:oru-46296DiVA, id: diva2:862626
Available from: 2015-10-23 Created: 2015-10-23 Last updated: 2018-07-02Bibliographically approved

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Danermark, Berth

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